Viceroy Hotels & Resorts is known for its bespoke approach to hospitality, offering an array of experiences. Its hotels and resorts are situated in sought-after beach, mountain and city destinations. With such a diverse offering, Viceroy was uniquely placed to attract summer holidaymakers with varying interests.

Summer is all about switching off and breaking free from the everyday. Our digital campaign for Viceroy’s summer promotions across each of its properties was moulded to suit each and every property while staying true to the master brand. In addition to several digital adaptations of the campaign, including banners and GIFs, we also created tactical social media posts for each of the properties and the group as a whole.